Saturdays NYC

Saturdays NYC

 

In August of 2009, Saturdays NYC opened on a quiet, cobblestoned street in SoHo, New York City. Since its establishment, Saturdays has grown from a small downtown shop into an international lifestyle brand synonymous with high-quality craftsmanship, a minimalist ethos, and classic style.

 
 
 

We worked with Saturdays on their Fall ’24 and Winter/Holiday '24 collections. With disco-inspired patterns and DIY flyer graphics, we built a world that celebrates the euphoric togetherness found on the dance floors of NYC clubs in the late 70’s and early 80’s.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

The Euphoric Dark Spins Into
A New World Of Music

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

WHAT WE DID

Concepting, Surface Design, Illustration, Lettering, Copywriting

COLLABORATORS

Photography: Saturdays NYC

CLIENT

Saturdays NYC

CATEGORIES

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